Miu Miu

Hello everybody,

Welcome to my blog about media use in organisations. As you can see, my blog is called miu miu. For those of you who do not know, this is (among other things) a brand of shoes. The abbreviation is not entirely correct so let's call the subject Media In Use. The name is an example of my experience with media use.

People read about things they know they like. Therefore, when they see a name or sentence that has a concept in it that they know, they are (in my opinion) more likely to read it. For companies, it is important that they know how to use social media in order to promote their product.

Does anybody know the site failblog.org? It is a social media system where people post crazy, funny and sometimes incredible weird stuff. Pictures, products, and videos are the main things that people post. On the right side of the website is a advertisement-banner, where all kinds of companies advertise. I once saw an advertisement about retro clothing there, so I visited the site and saw some amazing stuff. It turned out to be a very expensive 'click' for me.

What I mean to say is that companies should be aware of the power of Hyves, Facebook, Failblog in advertising. This generation is all about the internet and all the fun things you can do with it, so my advise to all companies is to respond to that and give the people what they want!